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A New Way to Purchase Gift Products on SoftStore

You can now purchase digital products in a "Gift" format—offering convenience, speed, and flexibility.

This format is ideal for gifting: the buyer receives a ready-to-use gift product that can be passed on to another person without any extra steps. It works perfectly for games, subscriptions, services, top-ups, and other digital products.

Gift purchases are also useful for integrations with third-party marketplaces: products can be purchased, stored, and issued to customers via your own storefront, bot, CRM, or other external service.

🚀 For Resellers, Gift purchasing is already available via the API. This enables automated product delivery, external sales integration, and digital business scaling without the need for manual order processing.

📦 Bulk purchasing of Gift products at wholesale prices is also available—a convenient solution for resellers, marketplaces, loyalty programs, and B2B partners.

SoftStore makes digital sales simpler, faster, and more convenient for all market participants.